01
Webpage
What is the page claiming, and is anyone believing it? Covers positioning, structure, hierarchy, and what the reader is likely to do next.
Start this auditOffer / Asset Audit
If your value isn’t obvious, customers leave.
Webpages, social media, pitch decks. Send the link or file and get a one-page report that shows what’s working, what’s missing, and what to fix first.
What you can audit
Three surfaces. Same process. Same price.
02
Social Media
Most company posts get liked by employees and ignored by everyone else. This audit finds how your company can communicate confidently on LinkedIn to land more customers.
Start this audit03
Pitch Deck
Story, structure, and whether the argument holds up slide by slide. For decks that are close but not landing.
Start this auditWhat you get
A one-page clarity report.
- 01 Four to six high-impact observations (positioning, structure, flow).
- 02 Straight-forward guidance on what to fix first, and why that one.
- 03 A short section on what’s working, so you don’t accidentally break it.
- 04 Written to be shared with your team without translation.
How it works
Three steps. One week.
01
You send the link or file
A paragraph on what you sell, who you sell to, and what you suspect is off. That is enough.
02
Berg reviews it
Senior eyes, not a template. Looking at what the content is claiming, structuring, and hiding from readers.
03
You get the report
One page. Scannable. Written to be argued with, passed around, and acted on.
Good fit
- Real product, real traffic, unclear message.
- About to raise, launch, or hire, and the content is the weak link.
- A team that already suspects what’s off and wants it named.
Not a fit
- Pre-product, pre-positioning, pre-anything written down.
- Looking for cheap line edits instead of strategic ones.
- Wanting validation rather than a second opinion.
Investment
3 499 kr / $349 per audit
Same price for all three surfaces. Most audits land within one week.
FAQ
Things people ask.
How long does it take? +
You send the link or file on a Monday. You get the report by Friday. One business week, assuming I can reach you if something is unclear.
Do I need a designer? +
No. The report is about what your content is saying, not how it looks. If design is part of the problem, I will flag it without trying to redesign it.
What if the audit says my problem isn’t copy? +
I will tell you. The whole point is to find the real lever, not to sell you more copy. Sometimes the fix is a repositioning. Sometimes it is a pricing page. I will say so.
What happens after the report? +
You fix what you want to fix. If you want help with the rewrite, we can scope that separately. No pressure either way.
Who usually books one of these? +
Founders about to raise. Marketing leads who inherited a site. Teams that know something is off but can’t name it.
Apply
Send the link. Tell us what feels off.
Berg reviews every application. You’ll hear back inside two business days with a yes, a no, or a better idea.